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PHUKET, THAILAND 27-30 December 2012 ●11am - 6pm
Royal Phuket Marina Exhibition & Conference Hall (4-Day Property & Lifestyle Show)
 
Latest News: • Fine Wine and Rum tasting at the expo - limited seating - register now for free!           • Enjoy an island tour onboard the Robinson 44 Raven II Helicopter – Book Now!           • Latest supercar models from Ferrari & Lamborghini displayed with great premium giveaways and prize draws.           • See luxury yachts including the 100 footer Lady Eileen II.           • Fantastic food & beverage offers onsite - from 450baht per person for lunch / dinner buffets.           • Free boat cruise for visitors courtesy of Royal Phuket Marina!           • See luxury property exhibits from Phuket, Pattaya, Tokyo and other regions.            • Kids play free at the British International School Kids Area!
 
Established since 2004, SMART Property Expos have been held in some of the wealthiest regions around Asia including Singapore, Hong Kong and Kuala Lumpur. With over 25 expos in 8 years, SMART has opened its doors to over 1,500 exhibitors, 100,000+ quality investors and welcomed the voice of hundreds of senior level industry experts.
 
Marketing & Promotion
 
Over 30 sponsors, media partners, local associations and supporting sponsors will be promoting the event. ATL/BTL marketing channels will be used to target local Thais/expats who live on the island, as well as wealthy overseas tourists during the peak period. Advertisements and promotions will be done in multi-languages to capture Thai, English, Chinese, Russian, French etc. speaking visitors. Overview includes:
 
Print promotions:
  • Advertising in local newspapers including Phuket Gazette – one of the leading English language newspapers on the island since 1993; and nationwide publications such as Prestige Magazine (Thailand), the premier lifestyle magazine in Thailand.
  • Advertising in regional publications such as International Herald Tribune, the global edition of The New York Times.
  • Advertising in local magazines, maps, ‘what’s on guides’; in a number of different languages:
...and many more
 
Online promotions:
  • Different banners on property related websites including DDProperty.com and RightmovePattaya.com.
  • E-mail promotions to over 30 different databases of partners and distinguished guest speakers.
  • Invitations sent to exhibitors’ existing database of targeted buyers who are already in Phuket.
  • Social media chennels of partners.
 
Radio promotions:
  • Radio commercials on Phuket main stations including 91.5FM – the #1 English station in Phuket.
 
Flyer / leaflet promotions:
  • Distribution of promotional materials in targeted areas such as hotel tour desks, private clubs, bars and restaurants; and street locations such as Surin, Patong, etc.
  • Promotional flyers distributed using direct mail postal services reaching residential and commercial units in Phuket.
 
Transportation routing:
  • Various promotions to be done by local tour guides, tour operators, ‘tuk-­‐tuk’ and taxi associations; helping visitors reach the Royal Phuket Marina venue.
 
Airport media:
  • Series of flyers, leaflets and billboards to capture visitors from both domestic and international arrivals.
       
...and various others.
 
Official Expo Magazine

SMART INVESTMENTS & PROPERTIES magazine is the official show guide for the expo containing the seminar schedule, exhibitors list and articles relating to investment and property. It will have a total distribution to Thousands investors in Singapore, Hong Kong and Malaysia. It is the perfect way to keep close to the investor even after the exhibition. A full page, full colour advertisement is just US$1,500*